INFOGRAPHICS

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PRE-CONFERENCE

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LEADERSHIP

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SALES

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MARKETING

SERVICE-PLUS

STEP 1: Find your desired track session

STEP 2: Hover your mouse over image and click download 

PRE-CONFERENCE WORKSHOPS

FIND THE RIGHT BOAT PRICING STRATEGY FOR YOUR DEALERSHIP
WITH DAVID PARKER
BUYER'S RISK: WHY IT MATTERS AND HOW TO MANAGE IT
WITH JIM ACKERMAN
MULTIPLY YOUR DEALERSHIP'S SUCCESS THROUGH A CULTURE OF COLLABORATION
WITH JIM MILLION
TRAIN YOUR TEAM TO EXCEL AT NEGOTATION
WITH KIRK ARMSTRONG
BOOST YOUR SERVICE REVENUE WITH FOUR SQUARE SELLING
WITH MAXWELL MATERNE
GET THE MARINE DIGITAL PLAYBOOK YOU'VE BEEN MISSING
WITH RICH DELANCEY
MASTER VIDEO MARKETING
WITH MARCUS SHERIDAN & ZACH BASNER
LEAD HIGH-PERFORMING TEAMS
WITH DAVID SPADER
DUE DILIGENCE ESSENTIALS FOR BUYERS AND SELLERS
JOHN SEYMOUR & THOMAS ENGLAND
LOOK AT YOUR NUMBERS A NEW WAY
WITH TONY GONZALES & SAM DANTZLER
WITH ROB PANTANELLA
FINANCE & INSURANCE: STOP SELLING THE PRODUCT, START SELLING THE STORY

LEADERSHIP

THE NORMALIZATION OF . DEVIANCE: A SILENT PROFIT KILLER
WITH TONY GONZALEZ
PREPARE A TRANSITION PLAN THAT WORKS
WITH DAVID SPADER
3 TOOLS TO LEAD YOUR MANAGERS
WITH MICHAEL REES
BECOME BULLETPROOF FOR THE NEXT RECESSION
WITH JOHN SPADER
STRENGTHEN YOUR DEALERSHIP'S WORKFORCE
WITH TY BELLO

SALES

GAIN A TRUST EDGE OVER THE COMPETITION
WITH DAVID HORSAGER
DEVELOP YOUR SALES STAFF'S MENTAL TOUGHNESS
WITH KIRK ARMSTRONG
OPTIMIZE SALES LEAD PERFORMANCE FOR MAXIMUM RETURN
WITH BOB MCCANN
ASSESS, DEVELOP, & COACH YOUR SALES TEAM
WITH TY BELLO
THREE STRIKES, YOU'RE NOT OUT IN F&I
WITH D.J. STRINGER

MARKETING

CREATE THE ULTIMATE WEBSITE USER EXPERIENCE
WITH MARCUS SHERIDAN
IMPLEMENT DIGITAL INTO YOUR SALES PROCESS
WITH RICH DELANCEY
TWO MARKETING METRICS THAT CAN INCREASE SALES AND LOWER COSTS
WITH JIM ACKERMAN
MARKET LIKE GARTH BROOKS
WITH BRIAN BARLOW
SALES ATTRIBUTION: THE SECRET SAUCE BEHIND SMART MARKETING AND BIGGER PROFITS
WITH EVAN DAVIS

SERVICE-PLUS

RETHINK HOW YOU FIND GREAT TECHS AND ADVISORS
WITH MAX MATERNE
THE INTERNET IS KILLING YOUR PARTS & ACCESSORIES BIZ? THINK AGAIN
WITH SAM DANTZLER
FIX IT RIGHT: THEN & NOW
WITH VALERIE ZIEBRON
IMPROVE REVENUE, EFFICIENCY AND CSI WITH AN ACTIVE DELIVERY PROCESS
WITH DAVID FOCO
THE CHANGING FACE OF SERVICE EFFICIENCY
WITH JIM MILLION
 
 
 
 
 

Copyright 2018 by Marine Retailers Association of the Americas